EXPLORING THE ART OF CUSTOMIZATION

Overview

adidas comes back for SS21 with a retrospective of customized sneaker culture and the connection between hip hop in New York, the punk scene in the UK and the bohemians of the revolution. With a focus on street style, this short film explores the rich culture and history of sneaker customisation and the iconic adidas vibe.


This film can be seen on the Confirmed adidas app in the US and EU.


The LVMB Collective x Weléla Mar Kindred is grateful to be a part of the @adidasoriginals family and to lend her voice to narrate such a dope film. 


Sincere gratitude to the entire creative team:


Creative Direction: @annex88

Creative: @3d.gd @meekopvscoe @dannymota @flowimbert

Production: @tommishra @aface1

Design x Animation: @james_siewert_artwork @junehongrb @pxt_m

Video: @ryan__takashi

Cast: @walkerwear @clawmoney @chadcantcolor @jordan.pge @mache275

VO: @welelamarkindred x @lvmbimaginarium

Music: @delfavelli

 

“CAN’T COMPLAIN. 
IT’S NOT NEEDED HERE.” 
GEORGE FLOYD

Overview

title : “can’t complain.  it’s not needed here.” george floyd

duration : 50 seconds
to be played on digital devices and small monitors for gallery spaces (x) showrooms

written + directed :  weléla mar kindred

conception : l v m b +  weléla mar kindred
choreographer (x) danser : weléla mar kindred
editor : weléla mar kindred

reading : "song of solomon" 1977 novel written + read by toni morrison

publisher : alfred knopf

sound landscape : " jyeah" by bells atlas

featured film : @dare2danceinpublic film fest 2020

©2020

 

Overview

"République"

Paris Premiere: 11 July 2015, Centre National de Jazz Dance - Paris (FR)

Concept x Choreography:  L V M B + Weléla Mar Kindred 

Dancers:  Habiba Schultz + Olivier Tida

Live Soundscape x Short Film:  Jah Cuba  (Javier Saavedra)

Producers:  Le Collectif James Baldwin de Paris 

Supported by: The Tides Foundation, The James Baldwin Estate {New York}

Revised Title 2018:  From james baldwin's nigger {another country} to République 

“This dance performance was one of the most powerful pieces of art I’ve had the opportunity to bear witness to. At a time when our social condition demands that artists tackle the socio-political realities of the time, this exhibition addresses issues of violence against the black body with nuance, honesty, and imagination. It is a must-see.” Clint Smith, Ph.D Candidate of Education, Harvard University http://www.clintsmithiii.com

 

SILENCE

Overview

title : a man had six mortal wounds violent and famous / walking among the dead she thread a needle and made an ancient rule / they sang

duration : 3 min 05 seconds
to be played on all digital devices and small monitors for gallery spaces (x) showrooms

conception : l v m b  
choreographer (x) danser : weléla mar kindred
cinematographer : hervé ic
editor : jean renevil
sound landscape : silence

 

URUBU / VOEUX 2013

Overview

Scénario et réalisation DAVID LIVER
Avec THIERRY MABOANG et RAFAEL PINTART 


Chef opérateur FREDERIC VALLETAssistant réalisateur BASTIEN BRENOT


Creative Consultant LVMB Collective WELELA MAR KINDRED



 

FLORABOTANICA BALENCIAGA

Overview

L V M B + Florabotanica Balenciaga 

Dir: Mei Dong


Cast: Maxine Woodring, Emilia Schmier

Director of Photography: Henry Yin


Creative Dir + Choreography:
L V M B Collective  Weléla Mar Kindred

Thank you Matthew Rolston Studios

 

MERCEDES BENZ G63
ALWAYS STEALS THE SHOW

Overview

L V M B + Mercedes Benz

Dir: Mei Dong


Director Of Photography: Henry Yin


Creative Dir + Choreography:
L V M B Collective  Weléla Mar Kindred

Thank you:  Matthew Rolston Studios

 

MEDI
HOW WOULD YOU DO IT

Overview

L V M B + Medi

Dir:  Réalisé à Paris par THE HOLOGRAMS


Produced by / Produit par DIVISION


(Paris)  ATMOSPHERIQUES

Creative Dir + Choreography:
L V M B Collective  Weléla Mar Kindred

 

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